Topco Relaunches Penthouse Branded Toy Line

CHATSWORTH, Calif. — Working with a team of designers and developers, Topco has repositioned its exclusive Penthouse toy line by adding cosmetics and new accessories to reflect a widening consumer base.

In keeping with the success of the line, the Penthouse Classics Collection stays the same but displays updated packaging to appeal to a broader section of consumers, Topco CEO Scott Tucker said. The Couples Collection also has kept its bestsellers that were aimed at the couples market with “his and her” toy combinations and kits.

For the emerging female demographic, Penthouse and Topco have designed the Secrets Collection featuring discreet, travel-sized toys. The flagship product of this toy line is the 10X Jel-Lee G-Quake with 10 functions and includes a “jackpin” system for mixing and matching with other accessories.

“We are excited to see how the line grows and the products evolve as we focus on our goal of creating quality products for the Penthouse fans,” Tucker said.

Also added to the expanding collection is Penthouse Body. This line includes lubricants, spa-quality massage oils, crèmes and whipped body toppings to enhance the sexual experience.

Seeking to combine sleek designs with modern sex toy technology, the Mode Collection has debuted with Blissful Blue, a 4.5-inch vibe with various textured CyberSkin sleeve attachments.

The Variations and Pet Collections lines also were fine-tuned with new designs and packaging. The motto of the Variations line, “Free your fantasies,” is exemplified by the launch of new paddles and faux-fur handcuffs intended for light-hearted bedroom play. The line also includes toys and nipple clamps. The Penthouse Pet Collection has grown to include strokers, vaginas and dolls based on Penthouse Pets Cassia Riley and Jamie Lynn.

Copyright © 2025 Adnet Media. All Rights Reserved. XBIZ is a trademark of Adnet Media.
Reproduction in whole or in part in any form or medium without express written permission is prohibited.

More News

Mymember.site Integrates VR Functionality

Mymember.site has added virtual reality playback capability to its website management platform.

Texas Patti to Launch Fetish Platform 'EmpireDom'

Performer and content creator Texas Patti is launching a new platform for doms and fetish creators, EmpireDom.com.

Like a Kitten, Dr. Tush Partner for 'Aftercare' Campaign

Pleasure brand Like a Kitten and wellness brand Dr. Tush have partnered for an aftercare-centered marketing campaign.

Wicked Sensual Care Debuts 'Coconut' Lube

Wicked Sensual Care (WSC) has introduced its first coconut oil-based lubricant.

Ohio AG Threatens Action Against 'Major' Adult Sites Over AV Law

Ohio Attorney General Dave Yost announced today that his office is sending "notice of violation" letters to 19 adult websites for failure to comply with the state's recently enacted age verification law.

Sportsheets Debuts 'Indica' Collection of Bondage, Fetish Accessories

Sportsheets has introduced the new Indica collection from its Sex & Mischief line of bondage and fetish gear.

We-Vibe Debuts 'Temp' Vibe That Heats, Cools

We-Vibe has introduced its new Temp heating and cooling palm vibrator.

Chaturbate Announces 2025 Music Contest Winners

Chaturbate has revealed the winners of its 2025 music competition.

2026 XBIZ Exec Awards Pre-Noms Open With Debut of New 'Impact' Honors

XBIZ is pleased to announce that the pre-nomination period for the 2026 XBIZ Exec Awards, the adult industry’s premier career honor, begins today and runs through Oct. 14.

Show More